Susan Dabbar

Editor-In-Chief, Founder Susan has spent decades pivoting from one extraordinary career to the next, proving that reinvention isn’t just possible; it’s necessary. From designing nuclear submarines as a naval architect to shaping brand strategy as a Disney executive and Nestlé brand manager, from competing as a professional poker player to founding an international educational consulting business, her career has been anything but conventional. The throughline becomes clear: Susan thrives where curiosity meets challenge. Now, as the Founder and Editor-in-Chief of PROVOKED by susan, she’s once again reinventing herself, channeling that same energy into a media platform that unapologetically questions, disrupts, and redefines the conversation for women. This isn’t just about aging—it’s about autonomy, ambition, and agency. When she’s not stirring the pot asking big questions, she’s being kept in check by her two millennial children, who refuse to let her act her age, and her cheeky Frenchie, Pippin, who clearly runs the show. Much of her tech support comes from her husband of over 40 years, a fellow nerd who thinks date night includes a deep dive into Google analytics. A lifelong traveler with more moves than she can count, Susan is pretty sure she holds an unofficial world record in relocating. You can follow Susan on Facebook, Instagram, and LinkedIn.
The New York Times Is Now an Online Word Games Company

The New York Times Is Now an Online Word Games Company

All the Online Word Games That’s Fit to Print The New York Times is no longer a news company. It’s a gaming empire with a newsroom attached. And it's more than crossword puzzles online or word games on a website. The New York Times was the pinnacle of serious...

Finding Purpose After Retirement: Is It as Hard as You Think?

Finding Purpose After Retirement: Is It as Hard as You Think?

Can you reinvent yourself if you don’t know what you’re reinventing for? Can you find purpose after retirement? Purpose has been called life’s compass—the thing that guides us and pulls us forward. But for many women, finding purpose after retirement feels more like...

From Birkin to Wirkin: How Walmart Just Trolled Luxury Culture

From Birkin to Wirkin: How Walmart Just Trolled Luxury Culture

The Birkin bag—a leather-bound status symbol birthed by Hermès, famed for its exclusivity and craftsmanship—was once the epitome of understated wealth. Initially conceived as a practical yet luxurious carryall for British actress Jane Birkin in the 1980s, the Birkin's...

Craft Hobby Hoarding: The Retirement Pastime Trap

Craft Hobby Hoarding: The Retirement Pastime Trap

In a world that tells women over 60 to slow down and enjoy a retirement pastime, hobby hoarding is our way of saying, “We’re just getting started on our craft hobbies.” Hobbies in Retirement Retirement. At long last, the world is your oyster. You’ve been dreaming of...

Reflections on Personal Growth and Oh Sh*t Moments

Reflections on Personal Growth and Oh Sh*t Moments

Let's face it: New Year's resolutions are as make-believe as Santa Claus. Good intentions? Sure. But mostly, they're recycled promises from Christmas past, scribbled in haste as the new year ushers us in. They're the equivalent of saying, "I'll just have one more...

Brain Rot: Word of the Year or Scrolling Yourself Stupid?

Brain Rot: Word of the Year or Scrolling Yourself Stupid?

How long have you been scrolling before landing here? Have you been ignoring family members and avoiding the dishes in the sink while slumping in comfy sweats, praying your phone battery survives just one more TikTok? If your right thumb has a cramp from...

Why Are Boomer Moms So Damn Anxious?

Why Are Boomer Moms So Damn Anxious?

Boomer Women, We Need to Talk What's with all the panic texts and doom scrolling? Aren't we the same generation that marched for Women's Lib and hurled mops, high heels, and bras into a freedom trash can? So why are we now clutching our pearls like...